Privacy Policy

United States privacy law defines Personal Identifiable Information (PII) as any information that can contact, locate, or identify a person when used alone or in combination with other information. Your privacy is important to us. With this policy, we aim to provide a clear understanding of the information potentially gathered by the site, in what capacity it is used, and how it is protected.

Who We Are

Film Objective is a personal film review blog owned and operated by M.C. Myers. It is designed to display his work as well as the contributions of other contributors. Film Objective does not have any paid services or eCommerce elements and therefore does not collect financial information for any reason. However, various aspects of the site may collect other forms of PII either through the site’s forms directly or through third-party services to offer a smoother user experience.

How We Collect Information

Film Objective contains several voluntary forms and processes that collect a user’s PII such as comments and contact forms. In addition, security and tracking functions are in place per WordPress analytics plugins that may collect data to track and improve site performance.


Visitors have the option of leaving comments on Film Objective. When they do so, the site collects data in the form of a comments form that includes the user’s name, email address, and IP address. These comments are moderated to help the site detect and block spam, as well as protect the experiences of other users.

If you are using the Gravatar service or other third-party systems that provide access to a public profile photo, email, or description, our site may be able to view this information when you leave a comment. Please refer to the privacy policy of each service to determine how that information is displayed and collected.

For more information about WordPress’s personal information gathering services, including plugins like JetPack and services like Gravatar, please refer to Automattic’s privacy policy, viewable here:

If you leave a comment on the site, Film Objective retains the text and metadata associated with that comment for an indefinite period. We do this so that we can easily view and approve follow-up comments automatically without moderating them.

Contact Forms

Film Objective offers a contact form for users to contact the site administrator. This form includes the user’s first and last name, email address, and a comment or message. This information will be kept confidential by the site owner but may be processed by the WordPress system and saved on their server. Please refer to the WordPress privacy policy concerning contact forms if you have any questions about this information.

The site also makes the administrator’s email available if direct communication is preferred. In that case, only the information provided by the user, including their email screen name and email address, would be collected. Information sent in a private email will remain private between the sender and the site administrator unless explicitly noted.


Cookies are a normal part of browsing a site like Film Objective. When certain permissions are enabled in your browser, sites create small files called cookies that recognize your IP address and track your preferences. Film Objective is a WordPress site, which means that browser information is gathered from users to track the site’s performance, improve its SEO, and determine which pages perform better.

In addition to traffic data compiled for analytics purposes, commenters on Film Objective can voluntarily save their profile information on the site in the form of cookies. This is so that information like the user’s name and email address do not have to be retyped every time. These cookies are saved on the site for one year.

WordPress uses cookies to automatically collect information related to your browsing patterns to improve its services. This includes your IP address and location. Please refer to WordPress’s privacy policies to determine how they collect, store, and use your browser’s information, as well as how to disable these cookies in your browser’s security options.

Social Media

This site includes links to share its posts on your Twitter or Facebook accounts. You can also access Film Objective’s social media accounts directly from this site and follow them if you are logged onto the relevant service. By redirecting to a social media site or following accounts from Film Objective, you accept that platform’s Privacy Policy and the applicable laws pertaining to their information collection and exchange processes.

Site Security

As Film Objective does not collect any financial information for any reason, we do not use vulnerability scanning. Our site only presents articles and information. However, the site is scanned regularly for Malware and Spam using dedicated plugins.

All personal information entered on the site, including contact information typed into forms and comments, will always remain confidential between the user and the administrator of Film Objective, in addition to WordPress’s default security measures on their servers.

However, non-personal identifiable information may be collected by third-party data collection systems for the purposes of marketing, advertising, or tracking your page usage. Please check with any third-party services enabled in your browser, such as a Google account or extension, to see how this information is collected and used.

Additionally, visitor comments may be checked by automated spam detection software for the purpose of keeping the site running smoothly.

Embedded Content

This site’s articles may include embedded links that lead to external sites. By visiting these sites, you agree to the terms and conditions of their privacy policies, which may describe how they collect data, use cookies, embed trackers, and monitor user interactions with their content. This includes your interaction with any embedded content connected to an account you are logged into on that website.

By leaving Film Objective, you acknowledge that our site’s privacy terms and conditions do not carry over to another site’s pages. Please refer to the relevant terms and conditions of the other sites you visit if you have questions about how they collect your information when accessing their content.

California Online Privacy Protection Act

The California Online Privacy Protection Act (CalOPPA) is the first and most comprehensive state law requiring websites to post a privacy policy and adhere to certain disclosure requirements. Film Objective is not a commercial entity, but since it can collect Personal Identifiable Information for the purposes of saving comments and tracking the user experience, we want to clearly state the following:

  • Any user can visit our site and use the site anonymously if they prefer
  • This privacy policy will be clearly linked to on the home page of this site for anyone to view, with the word “privacy” included in the link
  • Any changes to this privacy policy will appear on this page
  • Any material policy changes will be preceded by a User Notice posted 30 days before the changes go into effect

For more information about CalOPPA’s requirements, please refer to their site here:

Children Online Privacy Protection Act

The Children Online Privacy Protection Act (COPPA) clearly states that children under 13 years of age must have a parent’s consent before their Personal Identifiable Information can be collected. To that end, this site does not explicitly market to users under the age of 13 and can be used freely without creating an account or offering any Personal Identifiable Information. By entering information in the site’s optional comment or contact forms, you acknowledge that you have the authority to do so either by age or by parental consent.

Legal Disclosure

If we are required by law per a subpoena, warrant, or other government order, we may have to disclose personal information collected by the site. We will do so only if contacted by an appropriate authority whose order for disclosure overrules our general privacy policies.

Contacting Us

If you have any questions regarding this privacy policy, you may contact the site administrator at:


Last edited on 2021-12-09